Today, we’re releasing Yoast SEO 13.0. This release is one in a series of releases focusing on improving our code and fixing issues — most of them behind the scenes. In addition, we’re also updating our Local SEO plugin to version 12.7 and WooCommerce SEO to 12.5. Let’s go over a couple of changes in …
Branding is an essential aspect of your marketing strategy. If you develop an awesome branding strategy, people will get to know your brand, your company, and your website. In this post, I will first explain what branding is and why it can help you with your SEO. After that, I’ll give 5 practical tips you …
On-SERP SEO is the process of fully optimizing the first page of a search engine to maximize the visibility of your brand. On-SERP SEO is a tool you can use to battle the increase of so-called zero-click searches. Find out all about on-SERP SEO in this article. Rise of the zero-click search Rand Fishkin of …
The structure of the texts on your site is important for SEO. If your content is clearly structured, your chance to rank well in Google will be higher. In this blog post, I’ll tell you why text structure is essential. How do people scan a text? Before deciding whether or not to read something, people …
Social media is not to be ignored these days: it’s everywhere! So, when you’re working on building and growing your website, you need to take social media into account. Not sure why? Check out how social media can influence your SEO. Now, where do you begin? In this post, we’ll walk you through the steps …
Writing blog posts can be great fun. But, sometimes blogging can be quite a challenge as well. You may even wonder whether your website should have a blog at all. And, what should you write about? What do you do if you’re out of inspiration? How do you get engagement on your posts? And, how …
Today, we’re releasing Yoast SEO 12.9. In this release, you’ll find a number of bug fixes and enhancements. Among other things, you’ll find a renamed snippet preview with clearer settings. Find out what else is new in Yoast SEO 12.9! Snippet preview is now Google Preview Since the introduction of the snippet preview, we’ve been …
Sometimes, branding, technical or business decisions mean that you need to change your domain. If you’re not careful, a poorly managed move can really hurt your SEO. Thankfully, WordPress makes things pretty easy – here’s everything you need to do. 10 steps to move WordPress That should be it, you’ve moved WordPress to a new …